ThinkNow DriveTM - Automobile Buying Trends & Habits Report 2017

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The automotive industry is showing early signs of becoming one of 2017’s fastest evolving industries. ThinkNow DriveTM is our latest research study that focuses on automobile buying trends and habits. The study contents include the following:

  • Purchase Horizon
  • Purchase New vs. Used
  • Body Style
  • Information Sources Used
  • Important Attributes in a New Vehicle Purchase
  • Important Vehicle Attributes
  • Engine Preference
  • Reason for Engine Preference
  • New Auto Technology Innovation Most Comfortable With

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