African-American Millennials : Media and Technology Habits Report

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Our report explores the impact of culture on the Millennial consumption of media, technology, and entertainment, with a focus on African-American Millennials. The study contents include the following:

  • Who are more likely to watch TV, stay informed on celebrity gossip, or use movie applications via mobile devices
  • The variety of tasks Millennial groups use their smart phones for
  • Use & average time spent on Social Media
  • Social Media influence on Content
  • Who are more likely to stream TV programming & most visited online platforms
  • Who is more intrested in gaming & who is likely to watch other play online
  • and more...

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